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Join the Next Webinar

Wed, Feb 12 | 11AM CST / 12PM EST

Uncover Your Unique Journey

In this session, we’ll help you dig deep into your personal journey as an artist and identify the key experiences, influences, and values that define who you are. By the end of the webinar, you’ll have a clear vision of the story you want to share with the world.

Turn Your Story into a Powerful Brand

Your artist story is more than just a narrative—it's a tool for building stronger connections with your fans. We’ll show you how to weave your story into your branding, marketing, and social media presence to create authentic engagement and emotional connections with your audience.

Stand Out in a Crowded Market

In today’s competitive music industry, your story is what makes you memorable. We’ll teach you how to present your story in a way that highlights your uniqueness and sets you apart, helping you build a loyal fanbase that’s invested in your music and journey.

The Crafty Musician Members Community

Have you joined our Members Community? You're in the right place! Here you can access any of the perks included with your membership level such as coaching sessions, your annual web presence assessment, our premium resources, and more.

Click on the appropriate button to the left to access your membership perks.

If you're not a member, you're missing out! Learn more about our Membership Community here.

Online Radio Directory Subscribers

Our Online Radio Directory gives you total access to internet radio stations who want to hear from you. We provide a listing by genre and their submission requirements. If you are subscribed to our Online Radio Directory, click here to go to the dashboard. Note, only paid subscribers have access to this Directory. If you'd like to purchase a subscription, click here.

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5 Day Mindset Makeover Challenge

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Did you purchase access to the Mindset Makeover Challenge? Click the link to start your course.

Would you like to purchase this course?  Click here.

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What's New

Check out our Music Branding Series on YouTube!

If you're trying to build a fanbase and establish an artist identity this series is for you!

Each week we post a new video on aspects of branding your music, establishing an artistic persona, and branding your music in order to build a loyal fanbase. We talk about creating your artist story, identifying who your fans, crafting the right messages to reach them, and building a tribe. Come on over to YouTube and join the party!

Watch Our Latest Videos

In this video, I’ll show you exactly how to create your own stunning website using Canva—without paying a dime. That’s right: ✅ No domain fees. ✅ No setup fees. ✅ No hosting fees. To make it even easier, I’m giving you 5 FREE Canva website templates to get started!
In this workshop, we'll discuss the purpose of a press pack and how musicians can use it to gain more exposure. • Learn about the purpose of press packs • Learn what goes into press packs • Learn how to create a press pack of your own
In this workshop, we'll outline how to promote your upcoming release including all the promotional materials you will need, how to strategize a custom content plan for your mailing list and social media, generate buzz, promo outreach, and more.

Latest Posts

Are You Competing or Winning? There is a Difference

By Anitra Jay | January 25, 2017

Save Being an independent artist does not have to be a big competition with other independent artists. I realize that a venue can only book a certain number of acts per night and only one person can win a contest. […]

SEO – Get Your Music on the First Page of Search Engines

By Anitra Jay | January 24, 2017

Save I ended up on the first page of google’s search engine one day after writing a post for my music blog. I wrote the post with the intention of ranking for a particular set of key words. I was pleasantly surprised that […]

How to Promote a Show on Facebook

By Anitra Jay | January 18, 2017

Save When I lived in Charlotte, I hosted an event series where I invited 3 other singer/songwriters and a poet to join me on stage for an in the round concert.  I hosted the show every other month at a […]

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