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Join the Next Webinar

Wed, Feb 12 | 11AM CST / 12PM EST

Uncover Your Unique Journey

In this session, we’ll help you dig deep into your personal journey as an artist and identify the key experiences, influences, and values that define who you are. By the end of the webinar, you’ll have a clear vision of the story you want to share with the world.

Turn Your Story into a Powerful Brand

Your artist story is more than just a narrative—it's a tool for building stronger connections with your fans. We’ll show you how to weave your story into your branding, marketing, and social media presence to create authentic engagement and emotional connections with your audience.

Stand Out in a Crowded Market

In today’s competitive music industry, your story is what makes you memorable. We’ll teach you how to present your story in a way that highlights your uniqueness and sets you apart, helping you build a loyal fanbase that’s invested in your music and journey.

The Crafty Musician Members Community

Have you joined our Members Community? You're in the right place! Here you can access any of the perks included with your membership level such as coaching sessions, your annual web presence assessment, our premium resources, and more.

Click on the appropriate button to the left to access your membership perks.

If you're not a member, you're missing out! Learn more about our Membership Community here.

Online Radio Directory Subscribers

Our Online Radio Directory gives you total access to internet radio stations who want to hear from you. We provide a listing by genre and their submission requirements. If you are subscribed to our Online Radio Directory, click here to go to the dashboard. Note, only paid subscribers have access to this Directory. If you'd like to purchase a subscription, click here.

To update your membership status, change your password, or cancel, go to your account.

5 Day Mindset Makeover Challenge

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Did you purchase access to the Mindset Makeover Challenge? Click the link to start your course.

Would you like to purchase this course?  Click here.

To update your membership status, change your password, or cancel, go to your account.

What's New

Check out our Music Branding Series on YouTube!

If you're trying to build a fanbase and establish an artist identity this series is for you!

Each week we post a new video on aspects of branding your music, establishing an artistic persona, and branding your music in order to build a loyal fanbase. We talk about creating your artist story, identifying who your fans, crafting the right messages to reach them, and building a tribe. Come on over to YouTube and join the party!

The Musician's Guide to Booking a [Profitable] Tour

Wondering how to make more money touring? Learn the secret sauce to booking a profitable music tour with our latest book, The Musician's Guide To Booking a [Profitable] Tour- a ground breaking DIY e-book about building a music tour from the ground up with a profit in mind. This book covers everything you need to know, from budgeting to routing, to promoting, merchandising to negotiating and more.

The book is full of practical ideas to help you earn a profit on every tour and very easy to follow.

Let us Walk You Through Promoting Your Upcoming Release for 30 Days

The 30 Day New Release Marketing and Promotions kit is a marketing calendar that includes a bundle of pre-written content such as a press release template, pre-written email to send to your subscribers, pre-written social media content for 30 days, and more. This content bundle is all you'll ever need to market and promote your new release.

Shift your mind. Shift Your Career!

Will you accept the Challenge?

If you're a musician looking to overcome crippling anxiety, self-doubt, etc., you're invited to the 5 Day Mindset Makeover Challenge to Manifest Your Creative Dreams. This workshop focuses on helping musicians be more intentional about their mindset as it relates to self-sabotage, negative self-talk, and emotional struggles. This workshop will cover a vital component to success as a creative entrepreneur that is rarely discussed which is embracing an environment of gratitude, patience, self-confidence, and the importance of self-investment. And it's not just the mental aspect, you'll also identify practical things you can do to move forward in your career. At the end of the workshop, you'll have the tools to not only overcome mental challenges, but you'll also have a custom strategy to achieve your immediate goals in the year.

We're now on Instagram! Are you?

Join us on Instagram! We post small bites of music promo tips, encouragement for artists, plus...we follow back and comment on your posts! An Instagram Only giveaway every now and then doesn't hurt either. See you on IG!

Watch Our Latest Videos

In this video, I’ll show you exactly how to create your own stunning website using Canva—without paying a dime. That’s right: ✅ No domain fees. ✅ No setup fees. ✅ No hosting fees. To make it even easier, I’m giving you 5 FREE Canva website templates to get started!
In this workshop, we'll discuss the purpose of a press pack and how musicians can use it to gain more exposure. • Learn about the purpose of press packs • Learn what goes into press packs • Learn how to create a press pack of your own
In this workshop, we'll outline how to promote your upcoming release including all the promotional materials you will need, how to strategize a custom content plan for your mailing list and social media, generate buzz, promo outreach, and more.

Latest Posts

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How to Create a Music Website For Free on Canva

By Anitra Jay | December 16, 2024

As a musician, establishing a strong online presence is more important than ever. Whether you’re sharing your music, booking gigs, or connecting with fans, having a professional website sets you apart in a crowded industry. A website serves as your […]

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Email Marketing Essentials: How to Grow Your Fanbase

By Anitra Jay | November 20, 2024

When I first started using email newsletters for my music career, my approach was completely different from what it is today. Back then, I leaned on strategies I’d picked up during my marketing days in the corporate world. My newsletters […]

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How to Craft a Welcome Email Series That Connects with Your Music Audience

By Anitra Jay | November 13, 2024

Building a connection with your audience is one of the most important aspects of a successful music career, and a welcome email series is a powerful way to start. A welcome series is an automated set of emails sent to […]

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Let's Get Social!

Join us on any of the platforms below and let's connect, share stories, encourage each other, learn more about the business, and grow.

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