Click here to Get the Free Show Promotion Checklist. So you agreed to a date with the venue and your show is booked. Now what? Please, please don’t think all you have to do next is show up on the day of your show. In fact, the hard work has only just begun. The fact […]
Category: Promotions
5 Super High-Engaging Facebook Posts
Content is King! Whether you’re trying to gain new fans or get the attention of old fans, you must be strategic in selecting what kind of content to share. Maintaining a strong social media presence can become a challenge especially when you run out of things to say. Sometimes you just need a boost to re-engage […]
How to Support Independent Music [Infographic]
Supporting Independent music is very important! It helps keep money in the community, and it helps to support an ongoing local arts scene. A thriving local arts scene empowers members of the community in relationships, networking, business, family, and education. [bctt tweet=”It’s not hard to support independent music, it just takes a little time and a […]
25 Offline Promotion Ideas for Indie Artists
Whether on social media or through an e-mail newsletter, you can launch an entire online marketing campaign with just a few mouse clicks. Online marketing has become incredibly easy and affordable. However, the tried and true offline tactics of marketing are still equally effective especially for musicians. Most independent artists rely solely on online marketing […]
How to Write a Captivating Artist Bio
Your bio is what everyone reads when they want to learn more about you. It’s where journalists and bloggers get material for their articles, and it’s how potential fans get to know you. You also use it to pitch yourself to venues, music sites, and other important opportunities. Needless to say, your artist bio is […]
Get New Fans by Cross-Promoting with other Artists
Competing for gigs with other artists is a real issue to contend with because there’s only so many stages on any given night. However, there’s no such thing as competing for fans. A fan who likes rock music will appreciate MANY independent rock artists, not just one. If your business model is geared to establishing a […]
How to Promote a Show on Facebook
When I lived in Charlotte, I hosted an event series where I invited 3 other singer/songwriters and a poet to join me on stage for an in the round concert. I hosted the show every other month at a venue. The venue didn’t have a huge built-in audience, so it was our responsibility to get […]
1 Simple Trick To Get Your Music Shared
If you’re the one sharing your music all the time you can come off looking like a self-promoting tool. However, if someone else shares your music, you can come off looking like a saint. The psychology behind this is an entirely different blog, but the truth is word of mouth is the best marketing ever. Word […]
7 Mistakes that Will Kill Your Facebook Efforts
This is post #8 of my Facebook Series! In this series, I am sharing best practices to facilitating your own vibrant fan community with your Facebook fan page. The Facebook tips I share during this series are specifically geared to operating a fan page for musicians and ind ependent artists. In this article I talk […]
No Guarantee? How to Make Money at your Show Anyway
So you got an offer at the venue you’ve been hoping to get into, but then you find out what their compensation package is. “Sorry compensation is tips and merchandise. We don’t offer a guarantee.” WHAAAAT! Oh my gosh. You can’t believe it. What do you do? Playing for tips is not the end of […]
3 Powerful Features to Use on your Facebook Band Page
This post is #5 of a group of articles called, the Facebook Series. I’ve written a handful of resource articles centered around making a successful splash on Facebook for independent artists. These articles dive into topics such as how to write engaging content, super easy contest ideas, how to boost page likes, and more. Check […]