Putting Your Best Foot Forward: An Intimate Conversation with Web Designer Ross Barber-Smith

A website is a musician’s storefront, which if done right can help them stand out in the crowded marketplace that is today’s music industry. Web designer Ross Barber-Smith has dedicated his life to helping musicians shine as brightly as possible through his firm Electric Kiwi. For almost 10 years now he has worked with a […]

Artist Spotlight: Erin McAndrew on turning a band’s rejection into a successful solo career

Erin McAndrew performed in several east coast bands, including as lead singer of Long Island-based rock band Tiny Giant, who played at the legendary CBGBs among other NY venues. During this time she immersed herself in writing, recording, and performing live music. Now an acoustic solo artist based in California, Erin has been building up […]

Trying to Get Featured on Blogs? Here’s How to Get Them to Ask You Instead.

The career of an independent artist thrives on promotion and engagement. Promoting music and engaging with fans is the primary vehicle that we musicians use to get our music out. Promoting can consist of many different activities including social media networking, newslettering, engaging on other online platforms, flyering, text marketing, local networking, and more. These […]

When PR Hacking Goes Wrong: What Musicians Can Learn from the Jussie Smollett Scandal

The actor Jussie Smollett from Fox’s primetime drama series, Empire is in hot water. As of 2/21/2019, Smollett turned himself in to police custody for allegedly filing a false police report. On the police report, Smollett claims that he was attacked by two masked men who shouted ‘racial and homophobic slurs’ while pouring an unknown […]

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