I received this in my inbox today and I was infuriated!!! This is a classic example of a Pay-To-Play gig that independent artists should run far away from. Under some circumstances, this scenario might be acceptable such as if the headliner is a mainstream act, and the show will be at a BIG venue in […]
Category: General Business
A GDPR Guide for Musicians in Plain English
Disclaimer. I’m no lawyer or by any means the end all source for what’s legal and right for you. These are just my thoughts on the GDPR situation based on what I’ve read and understood up to this point. This is not legal advice. Proceed at your own comfort level. I’m sure by now you’ve […]
The Musician’s Guide to Creating a Meaningful Mission Statement
Before we get started, we have a free Mission Statement Worksheet for musicians. Use our Worksheet to build your musical mission statement from scratch. Click here to get our Free Mission Statement Worksheet. What is your musical mission as an independent artist? Why do you do what you do? What keeps you making tunes and […]
Advice I Would Give My Younger Artist Self
As an independent artist, your career in music is one where you take others alongside you and sometimes, many times, you walk alone. You must walk alone many times because your career is your own responsibility. If you don’t invest in yourself, take necessary risks, and make bold moves, you’ll just be stuck. Your fans […]
5 Ways to Increase Newsletter Click Through Rates for Musicians
Seeing subscriber activity on your email marketing efforts is truly rewarding. If I’m being honest, I like to watch campaign reports from Mailchimp as soon as I fire off an email. I like seeing who opened my email, how many times they opened it, and what they clicked on. It makes me feel like I […]
5 Things You Can Do Now to Advance Your Music Career (in the New Year)
It’s already February this year and before we know it, the year will be almost over. That’s just how fast time flies by. With each passing year we get a little older and a little wiser. But somehow our goals tend to remain the same. Why is that? We have the greatest of intentions at […]
How to Get Sponsors for Music Events (Part II)
02/06/2018 – In Post 1 of this series, I introduced how getting sponsorships for your music events can increase your earning potential and help you put on the events you want without breaking the bank. I shared how to identify potential sponsors that would fit well with your fan base and how to approach […]
How to Get Sponsors for Your Music Events and Increase Your Earning Potential
CLICK HERE TO DOWNLOAD A FREE SPONSOR PROPOSAL TEMPLATE Having sponsors for your music events is simply magical. Bringing business leaders together with the community can promote togetherness, diversity, and a community-in-action atmosphere. Sponsors can help you cover expenses related to putting on your events, impact your revenue earnings in a positive way, and make […]
Anitra Jay in Artist Features and Interviews, Fan Base, Finance, General Business, Interviews with the Experts, Promotions, Social Media/YouTube, Websites
5 Music Career Hacking Webinars to Watch Now
01/25/2018 – I believe that the most successful are those who strive to be the greatest students. Armed with education and knowledge, you can do many powerful things. That’s why I make effort to spend about an hour or so per week to watch (or listen to) something meaningful, helpful, uplifting, or enlightening for my […]
Our Top 10 Posts from 2017
If you’ve been following me, 2017 was all about growth hacking and strategies to maximize relationships with fans on this blog. We talked about public relations tactics, superfans, dealing with adversity, and ways to earn more money at gigs. But there are a few articles that really got your attention this year. Here are the […]
How Facebook’s New Engagement Bait Rule Affects Your Music Fan Page
12/22/2017 – In this article I wrote a year ago, I shared some creative ways to promote and increase engagement on your Facebook Music Fan Page. Well, that’s all about to change in the coming weeks as Facebook rolls out a new set of rules penalizing pages utilizing these engagement tactics. They’re calling it ‘Engagement […]