I grew up in a traditional household. We were a middle-class family in America. Both of my parents had traditional 9-5 jobs and they both encouraged me to go to college, get a degree, and to “make it in this world.” That was the only way they thought I’d succeed. They instilled in me that […]
Category: Fan Base
Rob Schultz in Fan Base, First time, Gear Reviews, General Business, Home Recording Tips, Livestreaming, Promotions, Radio Air Play, Social Media/YouTube, Video Production, Websites
The Top 10 Articles of 2020
I think we can all agree that 2020 was a crazy year. Between the pandemic, civil unrest, and an extra-long election cycle, we’re all ready to move on to 2021. Meanwhile, all this uncertainty opened up the door for some great conversations here on The Crafty Musician, where we got to take a closer look […]
A 60-Day Holiday Content Plan for Musicians on Social Media
As a musician, our goal on social media is to engage our audience, get more exposure, and leverage our communities to come to shows, get involved, and earn more money in the process. We face the challenge to deliver high-quality and relevant content that will engage our audience, establish a loyal fanbase, and achieve our […]
How to Get Media Attention for Your Music: 3 Easy Steps
You’ve produced a great sounding single or EP and now it’s time to share it with the world. Sending your announcement out to your fans and posting about it on social media is one way to do it. But another obvious route is to get your music featured in the press. There are all sorts […]
15 Do’s and Don’t’s of Submitting Your Music for Radio Airplay
One of the great things about being an independent musician is that you get to create music and share it with the world. You can impact someone hundreds of miles away and not even know it. That’s the basic purpose of every creative professional and that’s what drives us to keep making music. However, making […]
21 Holiday Marketing Ideas for Musicians
Before we get started if you’d like help creating a custom marketing campaign for the holidays, check out our Holiday Marketing Calendar. It includes all the important holidays for the season, a calendar and to-do journal for important tasks, and a list of marketing ideas you can use now. Click Here to download the free […]
20 Well Known Christmas Songs You Can Cover Without Worrying About Copyrights
Hey guys! Before you get started, we have a Holiday Marketing Guide for Musicians you can swipe for help customizing and organizing your Holiday Marketing Campaign. CLICK HERE to get it. In the age of virtual shows and live streaming, a lot of us musicians have more than likely become increasingly aware of the little […]
Melvin Wong in Brand Image, Fan Base, First time, Guest Posts, Live Performance Tips, Livestreaming, Social Media/YouTube
Free Live Streaming Platforms For Musicians & Singers To Get Paid
For today’s post, we welcome Melvin Wong Founder of LiveKrowd, an online platform to book streaming musicians. For more information about Melvin, see his bio below. Live streaming is becoming the buzzword for musicians and singers who wish to sustain their music career amidst the many cancellations and postponements of music events due to the […]
Anitra Jay in Brand Image, Fan Base, General Business, Promote A Music Release, Promotions, Radio Air Play, Social Media/YouTube
10+ Ways to Promote Your New Release on Social Media
Before we get started, download the Music Release Checklist here. It has all the things you need to do to market and promote your new release. It’s like a cheat sheet! You’ve finally finished production and recording on your newest song and now it’s time to release it to the public. What’s the best way […]
Singer/Songwriter Career Guide: 5 Things To Do First
My workdays as a full-time singer/songwriter consist of booking gigs, maintaining social media platforms, creating and distributing my music throughout various forms of media, conversing with fans, working with my team, maintaining my website and calendars, practicing, and promotions. Somedays, I work on creating new artwork or new merchandise. Other days I’m busy writing new […]
30 Days of Instagram Posts for Musicians During COVID-19
We have a confession to make. As much as we believe in the power of social media as a tool for musicians and as hard as we try to utilize it to the best of our abilities, there’s one platform in particular that we’ve neglected up to now. That would be Instagram. It shouldn’t be […]